Summary

Shot in back and white, the short film materializes in stark, melancholic images one of the key tracks from the album Fordlândia. "One of the two main threads running through it is this idea of failed utopia, as represented by the 'Fordlândia' title – the story of the rubber plantation Henry Ford established in the Amazon in 1920s, and his dreams of creating an idealized American town in the middle of the jungle complete with white picket fences, hamburgers and alcohol prohibition. The project – started because of the high price Ford had to pay for the rubber necessary for his cars' tyres – failed, of course, as the indigenous workers soon rioted against the alien conditions." - from the website of Jóhann Jóhannsson.